Beauty Trend: Sheet Masks, are they worth it?

We all know and love the Instagramable trend of the Sheet Mask — the serum-soaked sheet that looks straight out of a horror movie, seen on everyone from January Jones to John Stamos. It seems like people are willing to try the Korean skin-care trend simply because it’s all over our favourite celebrities’ Snapchats. But the potential benefits of the sheet mask even outweigh the trend-factor.
It’s actually pretty genius beauty technology — the physical barrier of the sheet allows ingredients to penetrate skin deeper and prevents evaporation, so that every ingredient is actually going deep into the skin. This technology far outshines the benefits that typical paste-like masks or topical moisturizers and serums have.

But sheet masks are not all made equal. Many contain useless ingredients because people are willing to buy into the trend without doing the research, and since they’re a newer trend, people don’t always know the correct way to use them. Here’s your guide to making sure your sheet mask is worth it.



Prep your skin correctly.

Applying a sheet mask seems pretty straight forward — open the package, unfold the mask, and apply to face. With the ease of the sheet mask, people often forget it requires preparation for optimal results. It should never be applied to a dirty face. Clean face thoroughly, and apply toner for best results before even opening the package. Do not apply any other moisturizers or serums, as these should come afterwards.


Make sure the sheet mask totally adheres to your face.

For as easy as they seem, you can’t just unfold it and slap it on your face. Place the sheet on gently, making sure the cut-outs for the eyes, nose, and mouth are matched appropriately. Then smooth down the whole mask with outward motions, trying to limit as many wrinkles as possible. The more the mask clings to skin, the more ingredients will absorb and the less air will be able to evaporate the serum.


Don’t keep them on too long.

Leaving your mask on for too long can actually reverse the effects. If it dries up too much, the dryness can suck the moisture from skin back into the dry mask. The mask should be removed when it’s still damp with the serum,  so stick to only the time limit that the directions say.


And what you do after you take it off is just as important.

Do not wipe excess serum off your face and never wash your face afterwards. To get the full benefits, and to take total advantage of the concentrated ingredients, pat the residue into skin until it’s fully absorbed, and top with your typical moisturizer or cream. If there is extra serum in the packaging, apply to neck and chest for bonus benefits.

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